Wonder
Campaign: The Cravings Expert
Role: Designer
Deliverables: OOH, Video
How do you make a food company stand out in a sea of competitors?
Wonder is a tech-powered food hall that brings multiple restaurants—including those from celebrity chefs like Bobby Flay and José Andrés—into a single, seamless ordering experience. We created a bold series of out-of-home takeovers across train stations, billboards, subways, and walkways throughout New York City, New Jersey, Connecticut, Washington D.C., and Philadelphia, supported by video ads on Disney, Hulu, and YouTube.
The result: Wonder’s sales doubled.
